The Little Things That Lead to Big Success
In Prospecting Expireds and FSBOs

Do to demand The RedX Tele-seminar series will host another call with the #5 Coldwell Banker agent worldwide: Jay Kinder, and the #17 Keller Williams agent worldwide: Michael Reese, each have earned recognition as one of the Top 30 realtors under 30, and are the founders of Kinder Reese Partners. They will share with you their experiences, systems and strategies which they use every day to be the market leaders in their individual real estate markets.

Join us for this FREE tele-seminar on Tuesday, June 02, 2009 at 2:00 p.m. EDT/ 11:00 a.m. PDT
Topics of the call to include:

1. The little things that lead to big success in prospecting Expireds and FSBOs

• Let phone ring only 3 times and hang up
• Time block your calls and keep them like they are a listing or buyer appointment
• Call 3 times a day over 3 days (3 times a day over 5 days for markets with smaller numbers of expireds) and move on
• Have your mailing campaign being sent out at least 13 weeks after you finish your initial set of contacts with Expireds
• Have your mailing campaign and phone contact campaign go 60 days after you first discover the home is for sale.
• Call at the right time of the day 8:00 a.m. to 9:30 p.m., 12:00 p.m.  to 1:00 p.m., 4:30 p.m. to 7:00 p.m. (have at least one night per week when you call from 7:00 p.m. to 9:00 p.m. to catch the hard-to-catch people).
• Empathize with Expireds\
• Befriend and add value to FSBO's
• Always ask the seller if they are working with someone on the buying end (especially if you don't get in the door)
  

2. Scripts and dialogues

3. Mindset of working with Expireds vs. FSBO's vs. standard seller prospect

• Anthony Robbins, make more to make more
• More contacts leads to more contracts
• Low-hanging fruit with the highest ROI
• Fresh, warm leads, every day for a small investment on your part
• Has to be a consistent, day-to-day effort (Mike's business has been down during times when he hasn't focused on Expireds and booming when he does).
• Force multiplier effect and it's benefit on conversion

4. Systems, Systems, Systems - It's got to be systematized or it is doomed to fail

• Explain your system
• Postcards
• Phone Calls
• Website with Over-web and Lead Capture
• Auto-dialer

Click here to register: http://www.theredx.com/teleconf.html

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