The first step in every business relationship is the exchange of business cards. Whether it's a first meeting in your conference room, a networking event at a cocktail lounge, or an industry tradeshow, exchanging business cards is a sign to those around you that you are interested in buying a product or service or selling a product to someone else.
The business card is your introduction and your lead. Unfortunatelys, many times introductions and leads get lost, forgotten, misplaced, or simply thrown away – and 28% of the time (according to a 2008 study by the Aberdeen Group) those introductions and leads are not followed up.
You can increase your sales potential 28%, simply by using that business card as it was intended - as a LEAD. How great would that be?
Now the question – once you have this card – what do you do with it? Getting the business card data into ACT! is the single most important thing you can do once you receive a card. Once the contact is in ACT!, you’ll need to create a list of follow ups and activities to connect with the lead – bring them through your sales cycle and close the deal. You can do both – get the data into ACT! AND create those follow ups in ACT! – easily using Scan IT for ACT!.
Less expensive than renting a handheld badge reader at a tradeshow and faster than pen and paper - Scan IT, combined with either the Cardscan Personal or Executive series cardscanner, is your answer for an inexpensive data management system. Match that with the power of ACT! and you have a powerful sales effectiveness tool!To order or learn more about Scan IT for ACT!, Click Here. Don't have a card scanner? Click Here to learn more about the Cardscan Personal and Executive Series.
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Featured Product - Group IT for ACT!
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Group IT for ACT!
Manage and search groups in ACT! Are you frustrated with the limited functionality of groups in ACT!? Using Group IT, you can search multiple groups and companies within your ACT! database to find contacts quickly, efficiently, and without duplication.
Highlights:
- Increases effectiveness of ACT!’s Groups function
- Includes or excludes groups with a single click
- Refine searches with “And” and “Or”
- Allows the same search functionality for companies
- Searches multiple groups without duplicate entries
- Send messages to multiple groups without duplicates
Creating groups and subgroups in ACT! allows you to track all contacts who share similar characteristics, such as interest in a specific product, purchase behavior, or geographical area. Groups are a valuable tool, allowing you to quickly identify contacts for a wide variety of functions, including: - Promotional Marketing
- Targeted Mailings
- Call List Creation
- Business Development
- And more!
By searching groups and including or excluding specified groups from a given search, Group IT lets you identify the contacts you wish to reach quickly, efficiently, and without duplication |
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Each year ACT! users are faced with a dilemma – update their version of ACT! or stay with what they have. Contrary to popular belief, software companies are not required to create new versions each year. Most updated software is developed from customer feedback and suggestions. Here are a few things to consider regarding an upgrade to your version of ACT!: - New Features: Updated software not only fixes potential bugs, it also comes ready with new highlights and features – created specifically for users. ACT! 11 (2009), the most recent update for ACT!, comes equipped with expanded look up and calendar functions - built to make your work day more efficient
- Integration: Depending on your version of ACT!, you may be missing out on helpful integrations with other applications – such as email service, word processing and a wide array of AddOns built to expand and customize ACT!. Many AddOns are developed only for the most recent versions and newer applications may not run with older versions of ACT!
- Security: As databases grow, so does the need for a tighter security. Each version of ACT! is built to increase the strength of its security, yet still give you the flexibility to accomplish your goals
- Support: Just like its hard to find parts for that ’72 Gremlin, as your ACT! version gets older and older – it may get harder to find parts when you need them. ACT! Certified Consultants are always there to help when you need it - sometimes trading in your used model for a new one is the best option.
Click Here to learn more about ACT! 2009 Contact your ACC to learn more about upgrading ACT! - If you’re not currently working with an ACC and would like to talk about upgrading ACT!, let us know and we can help. |
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In This Issue... ► Sales Lead Follow Up -
Where's Your 28%?
► CRM AddOn TopSecret -
Classified Discounts ► Featured Product -
Group IT ► eCast Replay -
Import IT & Dial IT
► Users Dilemma -
To Upgrade or Not
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CRM AddOn: Top Secret Classified -
Uncover the Deal of the Day (or Week)
Your mission (should you choose to accept it) will be to uncover the CRM AddOn Top Secret Discount web button and save BIG money on AddOns. For a limited time only and beginning the week of May 11th, you'll find a specially designed web button on the CRM AddOn homepage. This indicates that the CRM AddOn: Classified promotion is active – those who click on the button will be directed to a special page offering a “TopSecret” discount for a selected AddOn – discounts may range anywhere from 25% off, or $100 of…all the way up to 50% off. Visitors can then purchase the product directly from the classified page location – but it is advisable to purchase quickly, as no one knows how long that week's promotion may last. At the conclusion of each week, the Classified Product page will disappear.
ACT! users are encouraged to check the CRM AddOn website each day and each week (through the month of May) to search the homepage for the Secret Discount button and save money on ACT! AddOns. Good Luck – This message will self destruct in 5 seconds.
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If you have a suggestion for a future eCast, email us and let us know.
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Next month our featured product will be
Fetch IT. |
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For questions about
our products
please contact us at: |
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